When you decided to get a website am sure you thought it would make you loads of money, get you thousands of clients/customers and help you sell your business.

There is absolutely nothing wrong with having such expectations but there are several factors that can make your website ineffective at getting you new clients/customers, and the major factors are;

1. Poor Design - terrible and outdated design
2. Cheap Service - engaging the service of a quack
3. Watery Content - contents on website not catchy enough

These 3 factors plays a huge part on how much your website performs. 

Your website design should create a good first impression whenever someone visits it for the first time. When your website is visually appealling, then it would motivate the visitor to stay a bit longer to read its content. But imagine when you have a terrible hosting service, and your website take forever to load, the customers has already closed your page and moved on to other things.

Now let assume your website design and hosting service are good and customers gets to the first page of your website and all it talks about is your business and nothing about what you can offer them as benefits for doing business with you and not with others, then that is a watery content.